The ghostwriting spectrum
Ghostwriting copy for websites shares practical elements with similar tasks for books and ebooks. The nature of the work ranges from writing copy in the voice and style of the website to mentoring and guiding the website team in the process of drafting copy for their own website.
Stephan Haroutunian Shirts: shirtmaker (London, UK: 2011)
Brief: To ghostwrite web copy using SEO research techniques for a bespoke shirtmaker in Chelsea, London (web copy to be published, earlier version now live)
Testimonial: ‘Thank you for the writing it is very good’ Erlend Norby, shirtmaker, Stephan Haroutunian Shirts
LuckyWeb: web design and development company (Cambridge, UK: 2011)
Brief: To ghostwrite web copy using SEO research techniques for the UK branch of a Latvian web development company.
Testimonial: ‘Awesome job! We shall order again! Great, kind person, who loves to write. Recommended … Our favorite [creative] person, we are never disappointed with the writing this guy delivers. Most definitely, we will work with him again’ Anshar, LuckyWeb.co.uk
Pennfolio: web developer (Philippines: 2011)
Brief: ‘To ghostwrite a revision to a web developer’s downloadable CV/resume for him to pitch to clients
Testimonial: ‘Really great job. I will keep buying [from] Chris because he is totally talented …’ Penn Bulaqueña, Pennfolio.com
food shelter water inc.: charity (Queens Park, Sydney, NSW, Australia: 2010)
Brief: To ghostwrite marketing copy for an Australian, environmental and development charity describing the Kesho Leo children’s village project in Tanzania.
Testimonial: ‘Thanks Chris! I’m really happy with the result. I would be happy to recommend your services to others and will more than likely be calling upon you again soon’ Kate McNally, sponsorship program manager, food shelter water inc.